You are not alone

We are families, caregivers, people with disabilities, and aging Americans creating a new way to live well and age with dignity.

About Us

Every day we’re telling our stories and taking action so that we can have the freedom to make the care choices that are right for us and our families.

Why Care?

All of us will be a caregiver or need care some day, but our families and our economy are on the brink of a care crisis. By redefining care, we can redefine our future.

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Take Action

Help shift the perspective

The only way we can get better care for our loved ones, better support for our families, and better jobs for caregivers is by shifting how our culture values care. And the only way to do that is by taking immediate action.

When you share your story, pressure public officials, and show your support for care, you’re helping to create groundbreaking change that strengthens our movement for quality care.

See All

Reject Trump's SCOTUS Nominee!

We demand Supreme Court justices who will uphold laws that enable us to be there for our loved ones.Take Action

Take Action

Keep families together!

Indefinite detention, family separation, and more people in cages has no place in the future we are building as the #CaringMajority.Add you name

Add you name


#ShareYourCare: Show that caregiving is an issue that touches us allTell your story

Tell your story

Care for our Kupuna

Thank Governor Ige for signing the Kupuna Caregivers billSign Today

Sign Today

Building a Movement

Our coalition represents more than 100 local, state, and national organizations who share our bold vision for a new approach to caregiving — and who are making it real.
Field Network
Local and state-based allies are working around the country to pass innovative new programs that support caregivers, care recipients, and their families.
Organizations & Experts
From advocacy groups to academic researchers, our national partners allow us to successfully advance our policy work.
Culture Makers
Collaborating with noted filmmakers and storytellers, we're changing the way aging and caregiving are presented in the media.
Social Responsibility
Partnering with private sector companies, we're shifting the way caregiving is supported in the home and in workplaces.
Individual Members
Thousands of people, in every state across the country, have joined this campaign to change the way we care in America. Have you?


JoinPeople say we cannot afford to care. We believe we can't afford not to. If you agree, get involved.Sign Up

Sign Up


GiveYour support allows us to expand our reach and continue our critical work to make caregiving easier for all families.Give Now

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